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The FiberEst. 8000 BCOLDEST TEXTILE ON RECORD

The case for hemp.

Hemp is one of the oldest cultivated fibers in human history, and one of the most misunderstood. Here's what actually makes it a stronger choice than cotton or synthetics — fiber by fiber.

HempCottonPolyester
Water to grow~2,500–3,000 L / kg fiber~5,000–10,000 L / kg fiberLow (no growing)
Pesticides neededNone — hemp is naturally pest-resistantAmong the highest-pesticide row crops globallyNone (synthetic)
BiodegradableYes, fully compostableYes, but slower when blendedNo — sheds microplastics
DurabilityVery high — softens, doesn't weakenModerate — weakens with repeated washingHigh, but pills and degrades
BreathabilityExcellent — hollow fiber structureGoodPoor — traps heat and moisture
Time to harvest~90–120 days~150–180 daysN/A — petroleum derived
Effect on soilImproves it — deep taproot decompacts and returns nutrientsDepletes it — heavy nutrient drawNone — not grown
Odour resistanceHigh — naturally antibacterialLow — holds bacteria and odourVery low — traps odour
UV protectionHighModerateVaries with treatment
Microplastics shedNoneNoneYes — every wash

Figures are widely cited industry estimates for conventional growing methods, not lab measurements of our specific garments — actual numbers vary by region, farming practice and blend ratio.

And against the other naturals.

Cotton and polyester are the obvious comparisons, but hemp is usually weighed against linen, bamboo and wool too. Here's the honest version — hemp doesn't win every row.

HempLinenBambooWool
Softness out of the boxGood, improves fastGoodVery softVaries — can itch
StrengthHighest of the fourHighLow–moderateModerate
Wrinkle resistanceModerateLow — creases easilyModerateHigh
Water to growLowLow–moderateLow, but chemical-heavy to processHigh (livestock)
Processing chemicalsMinimalMinimalHeavy for viscose-type bambooModerate (scouring)
Warm-weather comfortExcellentExcellentGoodPoor
Animal-derivedNoNoNoYes

Generalised comparisons for typical commercial versions of each fiber. "Bamboo" here means viscose-process bamboo, which is what most bamboo clothing actually is — mechanically processed bamboo linen is rarer and behaves more like hemp.

What the fiber actually does.

01

Breathable

Hemp fiber is naturally hollow, which lets air circulate through the weave. That's why hemp clothing regulates temperature instead of trapping heat the way tightly-woven synthetics do.

02

Antimicrobial

Hemp has natural antibacterial properties, so it resists the odour-causing bacteria that build up in sweat-heavy fabrics — you get more wears between washes.

03

UV resistant

Hemp fiber blocks a meaningfully higher share of UV radiation than cotton at the same weave density, which is part of why it's held up so well historically in outdoor and workwear use.

04

Softens with age

Unlike synthetics that degrade and pill, hemp fiber physically softens with every wash — the more you wear it, the better it feels, for years rather than months.

05

Thermoregulating

The same hollow structure that keeps hemp cool in heat traps a layer of warm air in cold — one fabric that works across seasons instead of two wardrobes.

06

Moisture-wicking

Hemp absorbs and releases moisture faster than cotton, so it pulls sweat off the skin and dries quickly rather than staying heavy and damp against you.

07

Hypoallergenic

Grown without pesticides and finished without the synthetic softeners common in fast fashion, hemp is a low-irritation choice for reactive or sensitive skin.

08

Colour-stable

Hemp's fiber structure holds dye deep rather than only at the surface, so colours fade noticeably more slowly across repeated washes than they do on cotton.

Six more ways it compares.

Beyond the headline numbers, these are the differences you actually feel in a garment — or that the planet feels on your behalf.

Land needed per tonne of fiber

Lower is better
Hemp
45
Cotton
100
Linen (flax)
60

Pesticide dependence

Lower is better
Hemp
2
Cotton
100
Linen (flax)
30

Growing cycle length

Shorter is better
Hemp
35
Cotton
62
Bamboo
100

UV blocking

Higher is better
Hemp
100
Cotton
58
Linen (flax)
80

Odour resistance

Higher is better
Hemp
100
Cotton
45
Polyester
15

Microplastic shedding

Lower is better
Hemp
0
Cotton
0
Polyester
100

Values are indexed scores (100 = highest in that row) built from widely cited industry estimates for conventional growing and processing — they illustrate relative differences between fibers, not laboratory measurements of our specific garments. Real figures vary with farming practice, region, blend ratio and finishing.

Made to last — if you treat it right.

Hemp is low-maintenance by nature. Four habits keep a garment going for years instead of seasons.

Wash cold

30°C or below on a normal cycle. Hemp doesn't need hot water to get clean, and cold protects both the colour and the fiber.

Skip the softener

Fabric softener coats the fiber and blocks the breathability you paid for. Hemp softens on its own with every wash — let it.

Line dry when you can

Air drying keeps hemp's strength and colour longest. If you tumble dry, use low heat — hemp handles it better than most naturals, but low is kinder.

Wash less often

Hemp's natural odour resistance means most pieces are fine after several wears. Airing a garment out often beats another wash cycle.

Common questions.

Is hemp clothing the same as marijuana?+

No. Industrial hemp and marijuana are different varieties of the same plant species, but industrial hemp is grown specifically for fiber and contains negligible THC (well under legal limits) — it has no psychoactive effect. It's a textile crop, the same category as flax or cotton.

Isn't hemp fabric rough or scratchy?+

Older, 100% hemp canvas could be coarse, which is where that reputation comes from. Modern processing and hemp-cotton or hemp-viscose blends (what we use) produce a soft hand-feel from the first wear, and it keeps softening after that.

Is hemp clothing more expensive?+

Roughly comparable to premium organic cotton at similar weights. It costs more than fast-fashion synthetics, but the durability means a lower cost-per-wear over the garment's life.

How do I care for hemp clothing?+

Machine wash cold, similar to cotton. Line-dry when possible to keep colors and fiber strength longest, though hemp tolerates tumble drying on low better than most natural fibers.

Is it actually biodegradable?+

Untreated hemp fabric is fully compostable. Blends (like our hemp-cotton pieces) biodegrade more slowly depending on the other fiber and any dyes used, but still break down far faster than synthetics.

Feel the fiber for yourself.